Shipping is one of the biggest expenses for local shop owners. That’s why we want to take a minute to share the Free Shipping Tuesdays promotion by Canada Post. For the past few years Canada Post has been offering businesses free shipping on one package every Tuesday in October. We want to outline the details and provide some tips on how you might be able to use this promotion in your business to increase sales and reward your customers.
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FREE SHIPPING TUESDAYS IN OCTOBER
Every Tuesday in October, Canada Post is allowing you to create a shipping label to send a package completely free within Canada and the USA. On Tuesdays you need to visit this page to get the coupon code which becomes available from 12am to 11:59pm EST. You must create the shipping label on Tuesdays but you don’t need to actually ship the package on Tuesdays. Each Tuesday will have a different coupon code so make sure you check back each week.
Free Shipping Tuesdays Weight Restriction
The weight restriction for Free Shipping Tuesdays is 11 pounds (5kg) for the parcels or if you’re shipping to the USA with the tracked package promotion, the max weight is 4.4 pounds (2kg). Please see the Canada Post website for more details on restrictions.
Ideas On How To Use Shipping Promotion In Your Business
Below are some ideas we want to share with you knowing that you can get one free shipping label every Tuesday in October:
1. Share Free Shipping Coupon Code
Every Tuesday in October you can create a coupon code for your shop to encourage people to place an order and have a chance at getting free shipping. Make sure when you create your coupon code that you only allow it to be used once. That way your shoppers are encouraged to place an order and try the coupon code for a chance at being the lucky one. This creates a sense of urgency and a little friendly competition with your shoppers! The best part is that your customer will be happy and the shipping fees aren’t coming out of your pocket.
2. Refund 1 Customer their shipping fees
If you really want to make one of your customers day and likely gain their trust and loyalty for years to come, you can refund their shipping fees. You’ll want to make sure that their package weight is acceptable for the free shipping promotion with Canada Post before you refund them. After you create their shipping label with Canada Post and are granted free shipping, you can refund their shipping fees. This will make one of your customer very happy!
3. Give Free Shipping To Loyal Customers
Do you have customers that shop from you over and over again? You can reward them and thank them with a free shipping coupon code that they must use in October or on a certain date. Or you could simply ask them if they plan to order in October to let you know and you could provide them with a free shipping coupon code. Just make sure that you don’t tell too many customers this because you’ll run out of free shipping labels with this promotion.
Here’s to getting creative and saving on shipping in October! It make seem like a small amount but every bit helps. It’s also a great way to incentivize customers who maybe haven’t been to your online shop in awhile or who’ve been meaning to place an order but needed a reminder and extra push to actually complete their purchase.